Real transformations. Real results.

Before and after examples from ICG students — anonymized with permission.

LinkedIn Profile Transformations

✖ BEFORE
Headline
Student at Paris-Dauphine University
About
I am a student looking for an internship in marketing. I am motivated and hard-working.
✔ AFTER
Headline
Digital Marketing Strategist | Data-Driven Growth | Paris-Dauphine '26
About
I help brands turn data into growth. 2 years of hands-on digital marketing experience across SEO, paid social, and analytics.
📈 +340% profile views in 30 days
✖ BEFORE
Headline
Engineering Student
About
Third year engineering student at ENSAM. Looking for a 6-month internship.
✔ AFTER
Headline
Mechanical Engineering | CAD/CFD Specialist | Sustainable Mobility | ENSAM '25
About
Passionate about reducing emissions through smarter vehicle design. Led a 4-person team that cut prototype weight by 18% using topology optimization.
🔍 +520% recruiter appearances in search
✖ BEFORE
Headline
Student at ESSEC
About
Business school student interested in finance.
✔ AFTER
Headline
M&A Analyst Intern @ Lazard | ESSEC Business School | Financial Modeling & Valuation
About
6 months deep in live M&A transactions taught me more than any textbook. Currently building DCF models for deals ranging €50M-€200M.
🏦 Contacted by 3 top-tier banks in 2 weeks

CV Transformations

✖ BEFORE
  • Generic CV template, no keywords
  • Job descriptions copied from job postings
  • 2 pages with irrelevant high school details
✔ AFTER
  • ATS-optimized single page
  • Quantified achievements (↑ 23% conversion rate)
  • Sector-specific keywords
  • Clean modern design
📞 3 interview callbacks in 5 days
✖ BEFORE
  • Europass format, no personal branding
  • Skills listed without context
  • Photo included (bias risk)
✔ AFTER
  • Custom-designed PDF
  • Compelling summary
  • Skills demonstrated through project outcomes
  • No photo (international best practice)
🌟 Shortlisted by 2 Big 4 firms

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